Episode Synopsis "SPMS Podcast 14 - Google AdWords"

I’m going review one of the main sources of paid traffic sometimes referred to a PPC or pay per click – Google AdWords (now called Google Ads). You’ll also learn: 3 critical things you need to do before getting started, what to include on an AdWords landing Page, structure and targeting options and developing a keyword strategy that gets results Dave Carletonhttps://SpaPoolMarketingSuccess.com Notes and LinksMatch Typeshttps://support.google.com/google-ads/answer/7478529?hl=en Keywords versus search termshttps://support.google.com/google-ads/answer/2472708?hl=en

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More episodes of the podcast Spa Pool Marketing Success

• SPMS Podcast 28 - Learning from the Past, Building for the Future with Megan Kendrick from Spa Retailer
• SPMS Podcast 27 – Step 9 - Referral Marketing
• SPMS Podcast 26 – Step 8 – Testing and Tracking Your Internet Marketing
• SPMS Podcast 25 – Step 7 - Follow Up Marketing
• SPMS Podcast 24 – Step 5 and 6 – Track Your Website Analytics
• SPMS Podcast 23 – Web Push Notification Marketing
• SPMS Podcast 22 – Messenger Marketing, Live Chat and Chatbots
• SPMS Podcast 21 – Step 4 - Covert Traffic into Leads
• SPMS Podcast 20 – Geo-fencing (Location-Based Targeting)
• SPMS Podcast 19 – Google My Business (GMB) Training
• SPMS Podcast 18 – How to Promote and Amplify Your Organic Content
• SPMS Podcast 17 – Organic Traffic Using Content Marketing
• SPMS Podcast 16 – Facebook Advertising
• SPMS Podcast 15 - AdWords Settings That Most People Miss
• SPMS Podcast 14 - Google AdWords
• SPMS Podcast 13 - How to Drive Traffic to Your Website
• SPMS Podcast 12 - Schema Markup
• SPMS Podcast 11 - Tips and Tricks to Rank Higher in the Search Engines
• SPMS Podcast 10 - On-Site Search Engine Optimization (SEO)
• SPMS Podcast 9 - Overlooked and Mis-Used Keyword Strategies
• SPMS Podcast 8 – Step Two - How to Use SEO to Get Your Website Lead Generation Ready
• SPMS Podcast 7 - Three Things You Should Never Do on Your Website and 5 Must Haves for Business Owners
• SPMS Podcast 6 - Seven “Must Have” Pages for Your Website
• SPMS Podcast 5 – Website Best Practices
• SPMS Podcast 4 – Different Ways to Improve Your Website Design
• SPMS Podcast 3 - Step One – Create or Improve Your Website
• SPMS Podcast 2 - 9 Steps to Internet Marketing Success for Pool and Spa Dealers
• Spa Pool Marketing Success Podcast 1 - Intro to What You'll Learn, What You Can Expect on Each New Episode