Data Dilemma

09/07/2018 35 min Episodio 2
Data Dilemma

Listen "Data Dilemma"

Episode Synopsis

This episode of Sourcing Journal Radio focuses on data and how apparel and footwear companies can use it from both the product development and allotment side as well as from a marketing and personalization standpoint.

In this episode, you'll hear from:


Jose Chan, vice president of business development at Celect, a data analytics firm that draws insightful information from big data to improve same-store sales and increase online conversion

Guido Campello, CEO of the Cosabella brand, which offers intimates, loungewear, sleepwear and activewear and has recently expanded from solely wholesale into private label, licensing and direct to consumer


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