Sounds Profitable

Sounds Profitable

Por: Bryan Barletta
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.
877 episodios disponibles

Latest episodes of the podcast Sounds Profitable

Mostrando página 26 de 44

Audio's 2024 Momentum, Challenging TV Upfronts, Networks Test AI, & More. 23/01/2024
Sports' Gen Z Problem, Host-Read on YouTube, Podcasting's Cool Factor & More 22/01/2024
Skippable Ad Engagement, Pivoting to Long-Term Branding, Podcasting x SXSW, & More 19/01/2024
Podcasts Save Time, Teen's Search on TikTok, Chrome Closes Cookie Jar, & More. 18/01/2024
Podcast Ad Expectations, 1 Billion Down-Under Downloads, Podcasting's Programmatic Potential, & More 17/01/2024
The 25 Hour Day 17/01/2024
SXSW x iHeart Awards, Skippable Ad Appeal, Keeping Child-Safe Compliant, & More. 16/01/2024
A Year in Acquisitions, YouTube Ingests RSS, Accounting for Authenticity, & More 12/01/2024
Acquisition in Podcasting, Spotify Ambassador Ads, Branded Music Pitfalls 11/01/2024
RSS Live on YouTube, 2023's Average CPM, Podcast Execs on 2024 & More 10/01/2024
NPR's Brand Safety, SXM's Mood Ring, COPPA on Contextual, & More. 09/01/2024
Podcasters in Pajamas, SXM's Research Roundup, Cumulus Signs BiggerPockets & More. 08/01/2024
Christmas Sports Sold Out, YouTube and Co-Measurement, SmartLess' Big Business, & More 22/12/2023
Simplecast's YouTube Integration, Barbie's Lessons for 2024, Netflix's Data Dump, & More 21/12/2023
Seasonal Podcast Ad Strategy, Streaming Audiobook Royalty Concerns, 2024 Agency Trends, & More 20/12/2023
IAB Creator Economy Study, YouTube Postpones Co-Viewing, 2024 Ad Trends, & More 19/12/2023
Disney's Christmas Sports Inventory, SmartLess' Big Business, Behind the SiriusXM Rebrand, & More 18/12/2023
Host Engagement in Video Podcasts, Spotify Signs Warner Bros. Discovery, TikTok Top Teen Choice & More 15/12/2023
Podcasting's Video Dilemma, Realm Signs Adelicious, Marketers Predict Podcast Adspend, & More 14/12/2023
10 Critical Facts about Video and Podcasting for Success in 2024 14/12/2023
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