141: why marketers fear video

SMC: School Marketing and Communications
19/09/2018 23 min Temporada 5 Episodio 141
141: why marketers fear video

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Episode Synopsis

Brad and Scully discuss The Contently Content Maturity Model. In addition, they examine why marketers fear video; and how persuasive the word 'because' is. This week's school marketing example: some very effective Facebook marketing from the AFL. The rants and raves segment asks why Google didn't show up to a US Senate hearing.

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