🚀 Ready to scale your agency sustainably? Discover the power of client retention and how it can fuel long-term growth for your business!In this episode, we shift the focus from client acquisition to the often-overlooked secret of agency success: client retention. Learn how keeping your existing clients happy isn’t just good business—it’s the most cost-effective way to scale.We’ll break down the key strategies that transform one-time clients into lifelong advocates, helping you build a business that grows organically through strong relationships, referrals, and testimonials.Connect with Ben Brand:⁠b23media.com/discovery-call-calendar⁠Highlights:Why client experience is the ultimate growth toolThe top 3 mistakes agencies make with client retention (and how to avoid them)A step-by-step framework to deliver exceptional client experiencesHow to upsell services without feeling salesyThe importance of personalization in service deliveryStrategies for turning happy clients into referral machinesEpisode Timeline:00:00 - Introduction: The Secret to Sustainable Growth02:00 - Why Most Agencies Struggle with Retention05:10 - The Cost of Acquiring vs. Retaining Clients08:30 - Mistake #1: The "Set It and Forget It" Trap11:45 - Mistake #2: Lack of Transparency and Poor Communication15:00 - Mistake #3: Failing to Personalize the Client Experience18:20 - How to Nail the Onboarding Process22:15 - The Power of Over-Communication (Without Being Annoying)25:45 - Adding Unexpected Value to Strengthen Client Relationships29:30 - Strategies to Make It Easy for Clients to Stay Long-Term33:00 - Turning Happy Clients into Advocates and Referral Sources36:00 - Final Thoughts: Focus on Retention for Sustainable Growth

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