How often have you felt creeped out by the targeted and personalized ads on social media? at the same time, how often have you felt annoyed watching generic content which does not match your interests? In this episode of Smarter With Sid Siddharth Deshmukh elaborates on how personalization works in the digital space, and how companies make use of it. You can follow Siddharth Deshmukh on LinkedIn: https://www.linkedin.com/in/sideshmukhFollow Siddharth Deshmukh on Instagram: https://instagram.com/thetravellingprofessorFollow Siddharth Deshmukh on Twitter: https://twitter.com/edgysid?s=09You can reach out to us on social media. We're @ivmpodcasts on Twitter, Instagram, and Facebook.You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.You can check out our website at https://shows.ivmpodcasts.com/featured.See omnystudio.com/listener for privacy information.

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