Get the Targeting Right

07/11/2021 37 min Temporada 1 Episodio 2

Listen "Get the Targeting Right"

Episode Synopsis

Welcome to Small Business Accelerator, the podcast where we help small businesses create more new opportunities and win more new business.
Today’s topic is: Get the Targeting Right
Join our hosts, Blair Carey, Founder InsideCRO and David Wuensch, Founder EPOCH Sales Management Solutions, as they dig deep with today’s guest: Ryan Reisert. Ryan co-authored, “Outbound Sales, No Fluff” and leads a company, based on the concept of its name “Phone Ready Leads”. Ryan is known for saying, “The list is the strategy.”
We will explore:
● How to develop Ideal Client Profiles?
● How to build targeting lists?
● Best practices for clean data
● What is a Phone Ready Lead List?