Inside M&T Bank’s Playbook: Sports Marketing, Brand Loyalty, and Community Impact

25/10/2025 52 min Temporada 1 Episodio 56

Listen "Inside M&T Bank’s Playbook: Sports Marketing, Brand Loyalty, and Community Impact"

Episode Synopsis

This week on Skin In The Game, John Cimperman and Tim O’Shei sit down with Jan Liebchen, Senior Vice President of Brand Marketing at M&T Bank, to explore how one of the region’s most recognizable brands uses sports and community partnerships to deepen its connection with customers.

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