In this episode, host Steph Blake sits down with Jon Mest, a former data scientist turned PR pro, to uncover practical, budget-friendly ways to level up your public relations game.Jon shares his expertise on how small business owners can secure press coverage without shelling out for expensive agencies.What You'll Learn:• PR Basics: What every small business owner needs to know• Modern PR Strategies: What works today and why• Tailoring Your PR Plan: Strategies designed for small businesses• Building Brand Awareness: How to stand out without overspending• Pitching Made Simple: Tips to craft pitches that get noticed• Paid vs. Earned Media: What’s worth your time and budget• Real-Life Mistakes to Avoid: Learn from common PR misstepsCONNECT WITH JON MESTWebsiteLinkedInRESOURCES MENTIONED:1300 Journalists' Twitter Handles-----HELPFUL LINKSSimple Business Community - Free To JoinYour home for connection, clarity, and business growth - made simple.--Simple Business School™All-inclusive membership from Steph Blake that helps you run a simple, streamlined and profitable online business in less than 20 hours per week.--Simple Business Suite™All-in-one business management and marketing tool created by host Steph Blake to simplify your backend systems.--Simple Business ShopTrainings, templates and resources to simplify your business.--Apply To Be a Guest

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