SZ 95: Finding Your Champion Ft. Reinaldo Parreriras

11/01/2023 59 min

Listen "SZ 95: Finding Your Champion Ft. Reinaldo Parreriras"

Episode Synopsis

A user likes, but an advocate loves 💡

Getting to this customer sweet spot is no easy task, though; in fact it requires a little something called community. Done right, it can drive conversion sky high. But how do we build this model of success?

Global Head of Community at Intel

🔷 Reinaldo Parreiras 🔷

shares the what, why, and how of community growth, and navigating:

Awareness ⇒ Engagement ⇒ Acquisition ⇒ Advocacy

More and more of the corporations (like Intel) are pursing startup tactics and strategy. Join us as we explore best practices on scaling growth, insight, and engagement, as well as calculating the ROI across multiple channels.

Thanks to our sponsors Necodex and Primero Negocios

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