Danny Nathan was going to build a cargo storage and sleep platform for his Lexus GX470 anyway. So why not profit from overlanding in the process, by creating and selling build manuals? Danny loves overlanding—self-sufficient adventure travel that blends off-road exploration with extended wilderness camping, ideally to explore remote areas seldom visited by typical tourists. But to engage in those activities, you need a vehicle decked out to accommodate all your gear. While Danny was customizing his Lexus GX470 for overlanding, he documented the entire process and created his first DIY build manual. That endeavor led to the launch of his e-commerce store. The success of that first manual spawned more manuals and multiple revenue streams. Now in its third year, his side hustle company, GX Basecamp, brings in about $50,000 annually. In this episode, you'll hear Danny share; the process he goes through to create a manual, his various revenue streams, the creative way he got access to other makes and models of vehicles to produce additional manuals, and what he would do differently if starting over again with GX Basecamp. Do you like what you're hearing? Consider giving it a caffeinated thumbs up. We'd really appreciate it! Need a little (and sometimes big) push to start and stay focused to grow your side hustle? Dive into my online Masterclass: How To Turn Your Thoughts Into Wanted Things. For the full show notes head on over to the home of Side Hustle Hero. https://www.sidehustlehero.com/104 Connect with Danny: GX Basecamp website GX Basecamp IG Apollo21 website Connect with Joan: Instagram Facebook About Joan Be on the show! Tell us about your side hustle success story!    

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