IntroductionVirgin Media Backing Business FinalistWhat is a wrist pocket?Seeing opportunities to collaborate with corporate branding like Virgin MediaWhere the name dust + rock came fromHow the idea of the wrist pocket materialised when travelling in 2010What Susan misses about her previous career as a commercial pilotHow her passion for her new business outshines flyingNine months into Shopify, what has the experience been like for dust + rockThe freedom of Shopify, the flexibility and how user friendly it is without constantly needing a developerTrust in the Shopify platformFavourite app to date, Judge Me for verified reviewsThe importance of genuine reviews to install trust when a product is new to the marketBiggest challenges to navigate like shipping costsStarting a new business from scratch without any prior experience and having no idea what's to comeDiscovering a real passion for sourcing, designing, and sellingWill dust + rock be branded across the world? What are the big plans?How the essence of the original wrist pocket solves a problemHow the business is evolving organicallyAttending Showcase Ireland in RDS, DublinImmediate future plans to launch in SpainResearching fulfilment centres aboard and how they workMaximising on affordable startup options like using social media, Instagram, PR and the right fulfilment centresSponsored By:Synder - Make accounting easy and get 40% off here :)The Point of Sale StoreRewind.ioLinks:  Dust + RockMilk Bottle LabsMilk Bottle on Twitter

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