A Group Chat Inspired a Multimillion-Dollar Brand

Shopify Masters
06/08/2024 32 min Episodio 608
A Group Chat Inspired a Multimillion-Dollar Brand

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Episode Synopsis

"Dad gang" was a common refrain in the founders' group chat before it became the name of their company. Three friends, Bart Szaniewski, Grant Eastey, and Ejay O’Donnell, share how they built a brand from the term.To learn more about Dad Gang and show notes: https://www.shopify.com/blog/dad-gang-community
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