In this episode of the Shocking Profit Podcast, host Tim Van Mieghem sits down with special guest Mark McCleary, Chief Marketing Officer of MGM Growth, to discuss how to effectively execute marketing strategies for your business. The wisdom he offers comes from years of experience working with household names like SC Johnson and Nabisco. Mark shares his 4-step process for strategic marketing planning that he uses with clients of all sizes. He emphasizes the importance of gaining clarity on your target market, value proposition, and key messaging before diving into marketing tactics and creative.This episode will teach you how to apply the very same marketing principles used by successful corporations to your entrepreneurial business. Let’s shock your profit!Connect with Mark McClearyContact for Consulting: [email protected] for SCORE: [email protected] for joining us! For more information on this episode visit the show notes at shockingprofit.comConnect with your hostsSend us a life hack, business hack, or challenge us with a questions at [email protected]

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