TD Bank: community, confidence, and customer experience

28/11/2019 21 min Episodio 22
TD Bank: community, confidence, and customer experience

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Episode Synopsis

Three C’s: customer experience, confidence and community. That’s what we are talking about in the latest episode of the Shift podcast ft. the iconic Canada brand of TD Bank. In this episode of Shift we are in conversation with Tyrrell Schmidt the Global Brand and Customer Experience Officer at TD. Jon and Tyrrell chat about what it takes a large scale brand relaunch takes, creating a customer experience centred around confidence, and the importance of giving back.

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