Face it. Our society is growth addicted. Even if the global economy sprouts by a modest 3% every year, by 2050 we’re going to need the equivalent of three planet earths to meet our daily needs. Industry, society, and the economy need an overhaul. In this episode, we lean-on thinking from renegade economist Kate Raworth who believes this redesign process isn’t going to come from textbook theories [or your LinkedIn feed] but from the innovative experiments of those who are focused on helping us all make the change we need to survive. Sustainable travel leader, innovator, author and professor Dr. Rachel Dodds is on the show and kicks off this Season 2 of our podcast series dedicated entirely to the triple bottom line. Yeah it’s complex, but even kids say that sometimes it’s as easy as remembering not to swim with the dolphins. www.travellocalmarketing.ca

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