How’s your marketing investment working out for you?Many entrepreneurs get discouraged when their marketing efforts or hiring decisions falter, and they struggle to find the right clients as a result. But can the cause be tied to a lack of clarity on some aspect(s) of their business or a missing piece in their marketing altogether?My podcast producer, Stacey Harris, often sees this with those looking to invest in marketing and support for their show. Today, she’s here to dig deeper and help you discover what’s going on so you can avoid more failed marketing efforts or new hires that don’t provide the level of results or quality of service you expect.In this episode of Time to Level Up, you’ll learn what you need to know about your business before you invest in marketing or hire support. You’ll hear Stacey’s tips and recommendations for marketing your higher-end programs and services, why your leads from short-form marketing aren’t converting, turning marketing assets into sales assets, and much more!4:07 - What you need to know before you can hire others to help you and why just getting more leads isn’t always the solution10:04 - The importance of aligning your marketing with your offer and one thing you need to consider if you sell long-term programs or services13:25 - A better way to use short-form marketing and the piece between lead generation and conversion that many entrepreneurs try to skip17:04 - The consequences of not having (or being able to convey) clear ideas about what you want when hiring support for your business19:53 - Why you should embrace being messy in the beginning and how your process can evolve24:15 - Helping a client find the right messaging and advice for when you’re ready to start investing in support30:09 - The benefits of having someone else ask you questionsMentioned In What You Must Know Before You Invest in Marketing Support with Stacey HarrisUncommonly MoreThe More Profitable PodcastAndrea’s LinksVision to Action Intensive“Using Your Podcast to Launch a Book with Andrea Liebross” | The More Profitable PodcastAndrea on LinkedIn, Instagram, and FacebookUntangle your time, reset your role, and build systems that don't depend on your every move. No more white-knuckling your way through success because you're not just scaling your business, you're scaling yourself.Get the clarity and capacity to lead differently and ascend to your next level. Learn how and join us at andrealiebross.com/ascension.

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