In today’s episode we are joined by Alister Cohen, an exited-founder. In 2017 he founded OnCare , a home care platform which has 100+ care agencies. During his 6 year journey as founder, he raised approximately £1.2m for the company but sold it for a fraction of that.  Ali will share:His journey of how he founded OnCare. He will share his methodology of exploring an idea Why it’s important to research the problem space and test your solution before you invest in building it. Mistakes that Ali made during his journey Not considering commercials early enough.  Spending money on areas that didn’t matter e.g nice office space and hiring people in roles that weren’t needed. Not asking for more money early onHis story of asking for investment from Alexander Edward Chesterman OBE founder of Zoopla, Cazoo and Love Film. The impact of stress on his personal life and a couple of tips that helped him deal with the lows of being a founder. Why he decided sold his company What he would do differently next time round. His current side hustle

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