Pete Kelich is currently a Principal Partner Account Manager at HubSpot, where he has managed and helped over 500 companies grow through utilizing the HubSpot software for themselves and clients.Check out his full Shaping eCommerce interview to find out:- Who coined the term “inbound marketing”- If B2C companies can benefit from Hubspot- What all the Hubspot hubs are- Where Hubspot is headed in the next 2 - 5 yearsHere are some useful Hubspot links:https://www.hubspot.com/pricing/marketinghttps://www.hubspot.com/why-choose-hubspothttps://www.hubspot.com/software-demoCurious about implementing Hubspot? Contact Ironplane: https://www.ironplane.com/contact-us.00:00 What is Hubspot? An Interview With Pete Kelich, Principal Partner Account Manager at Hubspot05:56 Where did "inbound marketing" come from?08:36 What is Hubspot? 27:23 What separates Hubspot from other CRMs?37:24 What makes Hubspot's Academy special?47:32 What is Hubspot up to next?

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