In episode 68 of the SEOLeverage Podcast, Gert Mellak shares strategies for scaling website traffic using long articles. He discusses how to optimize these articles by breaking them into smaller, targeted pieces and leveraging internal linking. The episode emphasizes the importance of understanding the 80/20 rule in content effectiveness. Long articles, although providing so many values, will not be beneficial if they remain unsearched for. They become stagnant and don't do absolutely anything for the website's traffic. In this short episode, Gert will provide useful advice on how to turn these long articles to mini-articles that will shine and be visible to respective search queries.    Podcast Highlights: 00:01 Prologue  01:10  What is the Pareto Principle and what is its correlation to the traffic coming to your website? 02:27  Why can't long form articles help your site grow? (...What needs to be done about it?) 03:44  A bonus tip regarding creating links. 04:08 Call to action to help scale traffic to your site  04:30  End    Resources: Download the free book - The ERICA Framework https://seoleverage.com/books/erica/   Connect with Gert Mellak: Website: https://seoleverage.com/ Email: [email protected]

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