Send us a textGoogle's EEAT (Experience, Expertise, Authority, Trust) evaluation likely works through sophisticated AI that analyzes writing patterns rather than just author bios. Two key Google patents reveal how the search engine might classify both authors and websites based on writing style fingerprints compared against established experts.• EEAT stands for Experience, Expertise, Authority and Trust—factors used in Google's Quality Rater Guidelines• Google added "Experience" to EAT in 2022, recognizing the value of firsthand knowledge• Author bios are likely insufficient for demonstrating EEAT as they're easily fabricated• The "Generating Author Vectors" patent identifies writing style fingerprints to classify authors• The "Website Representation Vectors" patent categorizes sites within niches by expertise level• AI models trained on human quality rater feedback can recognize patterns matching genuine experts• Topical authority requires comprehensive content coverage and writing at the appropriate expertise level• Simple solutions like adding author bios won't overcome content that doesn't match expert writing patternsTry Keywords People Use today for free at keywordspeopleuse.com to find the questions people are asking online.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

Ver todos los episodios