Are you using an email sequence in your practice? In today’s session, we are exploring the question of why more clinicians don’t create email sequences, which I believe is a smart and logical move. I have found that most of our STC sales come via our email list, and not through social media platforms. I’ve learned the hard lessons about this topic, so I hope this conversation will help you avoid some of my mistakes in this area. Join us to learn more!Our Featured GuestAvivit FisherAvivit Fisher is the founder and owner of REdD Strategy and a marketing and business coach for therapists in private practice. Her work with therapists helps them attract their ideal clients through branding, digital marketing, and advertising. We will discuss what an email sequence is, why many clinicians aren’t creating it, and how you can repurpose existing content in your email sequence. We will cover why this tool makes sense in many ways and can be helpful to get more clients in the door. WebsiteYou’ll Learn:What an email sequence isHow an email sequence welcomes someone to your email list and draws them into your circleWhy more clinicians aren’t taking advantage of an email sequenceWhy your email list is a better way to build your audience–as opposed to social media platformsHow to pick a topic for an email sequence and strategically offer a lead magnetWhy an email sequence should be useful to your subscribers and keep their interests in mindAvivit’s example of her email welcome sequenceDetails about ideal email sequences for solo and group practitionersHow to handle the fear of unsubscribersThe top mistake therapists make in using an email sequenceResources:Struggling with documentation and progress notes? Well, meet Upheal, a new AI-powered, HIPPA-compliant platform that creates automated session notes and analytics for busy mental health professionals. Whether online or inperson, Upheal captures your sessions and creates pre-drafted progress notes and insights that you can simply review and edit. And, it even creates treatment plans with SMART goals included!Visit https://sellingthecouch.com/upheal and enter the promo code “COUCH25” for a special 25% off a paid plan for the first 2 months just for STC fans.Interested in becoming part of our affiliate program? Learn more athttps://sellingthecouch.com/jointhehealthcasters  Want to launch your online course?Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekitMentioned in this episode:Try Alma!Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

With Alma, you’ll get the tools and resources you need to navigate insurance with ease, connect with referrals that are the right fit for your style, and streamline those time-consuming administrative tasks. That means less time buried in the details and more time focused on delivering exceptional care to your clients.

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