198: The 8x8 Rule: How Top Agents Build a Real Estate Database That Actually Produces Deals

02/12/2025 19 min

Listen "198: The 8x8 Rule: How Top Agents Build a Real Estate Database That Actually Produces Deals"

Episode Synopsis

In this episode of Selling Real Estate with Kelly Cook, Kelly breaks down the 8x8 qualification strategy and shows you how to build a real estate database that actually generates business instead of just collecting names. You’ll learn how to qualify leads the right way, segment your contacts using the 80/20 rule, and use a mix of direct mail, phone calls, texts, and email to convert new contacts into long-term relationships. If you want to stop chasing low-hanging fruit and start building a predictable pipeline for 2026 and beyond, this episode gives you a simple, proven framework to follow.Want to be a guest on our podcast? Email [email protected] OR [email protected] your home? Get a free Home Price Evaluation http://www.myhomevaluecalculator.comKelly Cook, MBACook & Associates, PCREAL Broker14201 N Hayden Rd, Ste C-4 Scottsdale, AZ 85260480-442-9868kelly@cookandassociatesaz.comCookandAssociatesAZ.com

More episodes of the podcast Selling Real Estate with Kelly Cook