Virtually every industry has some type of new solution they are selling. And every one of these industries has a majority of their sales reps stiff-arming the new solution, committed to sticking with the legacy products.This week we are going to bust the top 3 solution selling myths:Solution selling requires me to be a technical expertSolution selling extends the sales cycleSolution selling is complicatedJoin your co-hosts Larry Levine and Darrell Amy for a fun and irreverent dismantling of these income-limiting myths! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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