Listen "11. How to Find Your Brand’s North Star"
Episode Synopsis
In this episode, we’re talking about how to find direction in your brand to create something that serves you AND your clients long term.📌 Join our next business retreat in Egypt ( my beloved homeland), APPLY ASAP!What you’ll learn:How to decide on brand values that align with your goalsWays to attract your ideal clients by owning your story and journeyTips for creating cohesion in your brand📌 Download the FREE Feminine Business Goal Planner: Align your business with your cycle for feminine productivity without the burnout.Connect with Marina: @vivaciouslymarinaLoved the episode? Tag us @seen.known.paidSpeak soon, and until then… Stay vivacious! ✨Intro00:00:00 – Why your brand needs a North StarClarity & Values00:02:00 – Brand values as your compass00:04:00 – Creating your brand ecosystemStory, Voice & Direction00:06:00 – Remembering your “why”00:08:00 – Avoiding content copycat mode00:10:00 – Messaging, keywords & ideal audienceSustainable Growth00:12:00 – North Star = long-term direction00:13:00 – Naming your brand & building recognition00:15:00 – Why you don’t need to pitch cold leads00:16:00 – Repetition as branding power