How to Build Partnerships That Actually Work

12/09/2025 1h 22min
How to Build Partnerships That Actually Work

Listen "How to Build Partnerships That Actually Work"

Episode Synopsis

Jonathan Levitt is back on Second Nature for his second appearance, this time to dive deep into the world of partnerships. We almost titled this episode "You're Probably Doing Affiliate Marketing The Wrong Way" because Jonathan dropped an incredible amount of knowledge about best practices for structuring, onboarding and executing partnerships. His first podcast appearance is the most referenced conversation in our library, and we think this episode is going to be right up there. Show Notes: Why Most Affiliate Programs Stall: https://substack.com/home/post/p-170877180 For The Long Run Podcast: https://forthelong.run/ Long Run Labs: https://longrunlabs.substack.com/ Sponsorable: https://sponsorable.com/ Emily Holland: https://www.linkedin.com/in/emilylholland/ Superfiliate: https://www.superfiliate.com/ Shox (Jonathan's link): https://shokz.com/?utm_source=FTLR Skratch (Jonathan's link): http://skratchlabs.com/ftlrpod Ketone IQ (Jonathan's link): http://ketone.com/FTLR Tifosi (Jonathan's link): https://tifosiopticsinc.pxf.io/4GWNnM Eternal: https://eternal.co/ Wild Poppy Consulting: https://www.wildpoppycreativeco.com/ BPC - Brand, Product, Content: PACT: https://pactoutdoors.com/ Road To The Trials (podcast): https://podcasts.apple.com/us/podcast/road-to-the-trials/id1468827005 Ozlo Sleep Buds: https://ozlosleep.com/products/sleepbuds Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media  Meet us on Slack: https://www.launchpass.com/second-nature  Follow us on Instagram: https://www.instagram.com/secondnature.media  Subscribe to our newsletter: https://www.secondnature.media  Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia