IDEMIA, the global leader in Augmented Identity, provides a trusted environment enabling citizens and consumers alike to perform their daily critical activities, in the physical as well as digital space. It is impossible to imagine our lives without plastics. This ultra-malleable and extremely cheap material is found in so many items supporting our daily lives —from the ubiquitous water bottle, to medical devices like digital thermometers, to the payment card.Unfortunately, the convenience of this material is the direct cause of the “throw-away” culture that has led to one of the most pressing environmental issues of today plastic pollution. To hear more on this here is Julia Schoonenberg, Senior VP for Financial Institutions Middle East & Africa, IDEMIA, discussing the pressing need for improved and environmentally-friendly measures to reduce the strain on our planet...

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