Want to turn your content into a predictable lead machine without burning out on endless posts? In this episode, you'll discover a repeatable seven-step formula for building conversion content campaigns that actually work in today's crowded market. From crafting hooks that stop the scroll, to leveraging long-form content, email marketing, and AI automation, the episode breaks down how to create demand, attract qualified leads, and scale with a content ecosystem that saves time while delivering results.   "The hook is going to make or break the piece of content. You want to have a unique angle to it. And then you want to have a clear, specific call to action, so people know how to take action, how to show up to your thing when you do this. It's going to make your life a lot easier."   Insights you'll walk away with from this episode: Hooks are everything — a strong, unique hook determines whether people engage with your content or scroll past it. Long-form content builds trust faster than endless short-form posts, helping potential clients reach the "seven hours of content" needed to buy. Conversion content campaigns work best when structured as intentional 3–7 day sequences that drive people into a conversion event like a workshop or video sales letter. Email lists are essential — relying only on social platforms is risky; owning your list ensures stability and control. AI and automation save time — with the right system, you can repurpose content and run campaigns in just a few hours a week. Market sophistication requires fresh angles — old tactics won't cut it, so hooks and campaigns need to address consumers' evolving awareness and experiences.   Connect with Jason: Email: [email protected] Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

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