Breadth of experience is a formidable tool in any CMO’s arsenal. Between startups, scaleups, international roles and varying industries, it’s safe to say that Molo Finance’s Dennis Volkmann fits the bill perfectly.Dennis has held management positions and CMO roles for an impressive period of his career spanning renowned brands like Depop, Airbnb and Mettle, and it’s this range of roles that have delivered with them lessons on ideal leadership traits, choosing the most effective channels, and how to grow a team that share your business’ values.This episode coversWhat startups and scaleups stand to learn from each otherTurning failures into learning pointsHow Dennis’ attraction to storytelling in advertising has shaped his careerThe ideal balance between skills and experience in a leadership roleBrand marketing vs performance marketing - which is more important for startupsAirbnb’s value-based hiring - how it’s done and why it helps the teamLinks and references at: https://www.acquiredigitaltalent.com/Get in touch: [email protected]

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