9: How to master media relations

11/03/2019 8 min Temporada 1 Episodio 9
9: How to master media relations

Listen "9: How to master media relations"

Episode Synopsis

This week, Maha talks about why developing good media relationships is so important for good Public Relations, and how to get started with some tips on working with reporters & packaging your stories.
Packaging a story
Give the journalist all the information for them to understand your brand story and give them assets they need to tell your story. Package your story with information they need to share it! 
Written Content

Your narrative in a press release 

Fact Sheet 

Infographics

Video

Visual Content: 

Photos/Gallery of Images

GIF 

BROLL Video (Stock footage with natural sound)

Important Links: 

Your Website 

Social Handles: All of your social media handles and platforms 


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