According to Amy Franko, cold-calling is simply intentional outreach. Whether you know them or not, it is intentional. You have to find a connection point to take a cold conversation and warm it up. Cold-calling is one of the best and highest uses of your time. Learn how to conquer cold-calling in this episode of Sales Reinvented. Outline of This Episode [0:52] Is cold-calling still relevant?  [1:50] Is cold calling an art and a science?  [2:56] How Amy prepares for cold-calling [4:35] Amy's effective opening lines [6:01] How to keep a cold call engaging [7:22] Indispensable tools & technology [9:26] Amy's top cold-calling dos and don'ts [12:24] How Amy combats cold-call rejection Connect with Amy Franko Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

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