Marketing's Pivotal Role in Sales Enablement with Matt Heinz

29/09/2016 34 min
Marketing's Pivotal Role in Sales Enablement with Matt Heinz

Listen "Marketing's Pivotal Role in Sales Enablement with Matt Heinz"

Episode Synopsis

One of the major reasons sales enablement fails is due to misalignment among departments, especially when it comes to sales enablement ownership. In this episode, we speak with Matt Heinz, President of Heinz Marketing, to discuss Marketing's pivotal role in sales enablement.