Listen "Marketing's Pivotal Role in Sales Enablement with Matt Heinz"
Episode Synopsis
One of the major reasons sales enablement fails is due to misalignment among departments, especially when it comes to sales enablement ownership. In this episode, we speak with Matt Heinz, President of Heinz Marketing, to discuss Marketing's pivotal role in sales enablement.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.