ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "The Best Sales Managers Today Put the Brakes on the Hard Sell"
Episode Synopsis
This episode discusses the hard sell approach used in various industries and why sales managers should adopt a more customer-centric approach. The hard sell approach involves using high-pressure tactics to convince potential buyers to make a purchase, often relying on emotional manipulation, false scarcity, and other unethical tactics to close deals.
In God we trust