Adam Berke is the CEO & co-founder of WorkPatterns, a solution helping operational best practices automatically by providing a system for one-on-ones and small group meetings.Adam is an expert in marketing, digital advertising & growth marketing. Previous to WorkPatterns, Adam was part of the founding team at AdRoll, one of the largest independent marketing tech companies worldwide with over 35k users, $350M in revenue and over 500 employees.During this interview we cover:00:00 Intro01:01 - Adam’s  Background, Past Positions & Launching WorkPatterns03:28 - WorkPatterns in Terms of Size & Bootstrapping VS Fundraising05:50 - The Opportunity in The Market & The Problem to Solve09:52 - Empowering People to Work Effectively & Adopt Better Practices 13:55 - Best Practices are dependent on The Companies Growth Strategy? 17:11 - SaaS Management at All Stages 19:31 - Developing a Highly-Effective Team 22:47 - Less Experienced VS High Experienced Options25:30 - Investment in Under-Performing Members29:03 - Managing AAA Members With Poor Teamwork32:04 - Hard & Soft Skills a Good Leader Should Have35:03 - The Hybrid Work Model 38:04 - Advice Adam Would Tell His 25 Years Old Self39:37 - Biggest Challenges Adam’s Facing Right Now?41:51 - Instrumental Resources for Adam’s Success43:14 - What does Success Mean to Adam Today46:17 - Get in Touch With AdamMentions:WorkPatternsBooks:Good to GreatBuild to LastHigh Output ManagementThe Hard Thing About Hard ThingsPodcasts:Work LifeGet In Touch With Adam:Adam’s LinkedinTag us & follow:Facebook  LinkedInInstagram  More about Akeel:Twitter LinkedIn More SaaS Podcast Sessions SaaS Consulting ServicesLearn How to Value a SaaS Company

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