Listen "The 4 Reasons why Ideal Clients Never Buy Your Product & the 4R’s To Maximize Your Sales Process with Dan Morris | #88 SaaS Podcast"
Episode Synopsis
If you’re over the $250k of ARR mark, go to https://www.mindracerconsulting.com/saas-district-listener-offer and mention the SaaS District Podcast to redeem a free sales readiness assessment!Dan is an experienced investor, advisor, and B2B growth expert on a mission, looking to impact 1000 businesses positively by 2025. Dan helps companies to succeed in volatile markets, increasing profitability from existing strategies, and helping CEOs take positive steps forward to grow their business.As Managing Partner at Mindracer Consulting, he, the team and collective of partners work with B2B CEO’s in services and SaaS companies to help at the Go To Market, Making Processes Repeatable, and Growth stages. Dan is also Managing General Partner at Jorvik Ventures – a firm that invests in and supports high potential B2B companiesDuring this interview we cover:00:00 Contentfy, Your On-Demand Content Team (Sponsor)01:02 - Intro 02:23 - Dan’s Background & Past Ventures 05:06 - Reaching #61 on the INC list07:50 - The Holy Grail for Sales-led B2B businesses 10:20 - Repeatable & reputable Sales Sales Strategies 11:48 - Expected Conversion Rate Increment 13:13 - Clear Entry & Exit Criteria in Your Pipeline 14:50 - Effective Lead Filtering16:37 - Main Reasons You See Seemingly Ideal Clients are Not Converting18:18 - The 4R’s to Maximize your Sales Process23:32 - Considerations when Outsourcing the Sales Team27:11 - The Effective VP of Sales for 202132:35 - Optimize for Performance & Increase LTV (Understanding ICP’s)35:38 - Advice Dan Would tell his 25 Year Old Self36:35 - Biggest Challenges Dan’s facing in Order to Grow 37:28 - Favourite Books Instrumental to his Success39:49 - What Does Success Means To Spencer Today?37:40 - Favourite Books Instrumental to his Success57:26 - Get in Touch with Dan MorrisTerms:ICPBuyer PersonaBHAGPeople:Chris SchembraMentions:SalesforceHubspotMindRacerBooks:The One ThingMarketing Made SimpleGet In Touch With Dan:Dan's LinkedinTag us & follow:
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