How Wix Built Their Own In-House product, WixAnswers and Brought It To Market with Naomi Rozenfeld | #62 Podcasts for Entrepreneurs

23/11/2020 37 min Temporada 1 Episodio 62
How Wix Built Their Own In-House product, WixAnswers and Brought It To Market with Naomi Rozenfeld | #62 Podcasts for Entrepreneurs

Listen "How Wix Built Their Own In-House product, WixAnswers and Brought It To Market with Naomi Rozenfeld | #62 Podcasts for Entrepreneurs"

Episode Synopsis

Naomi is an entrepreneur and the Executive Vice President at WixAnswers, an unified customer support solution focused on providing spot-on support for customers rather than spending time on making all channels work together.Before joining Wix, Naomi was the Co-Founder of 2 travel startups, Tripelia and iTravelJerusalem. Naomi is passionate about helping companies and startups provide best-in-class customer experiences and transform the way companies provide Customer Support, which we’ll dive into more detail today. During this interview we cover:00:00 - A word From The Sponsor01:02 - Intro02:04 - Naomi’s Background, Entrepreneurial Journey & Joining Wix07:10 - Thought Process of the Spin Off and Launch of Wixanswers12:55 - Current Challenges in the B2B Customer Support Space15:40 - Unified Support Strategy Across all Customer Touch-Points18:05 - What Makes Wixanswers Different?22:59 - What Marketing Strategy Has Worked for Wixanswers26:47 - How Does the Platform Track Performance Against the SLA’s29:46 - Does 67% of users prefer self-service support over an agent?31:17 - Support Metrics to Pay Attention to in Your Startup34:16 - What Does Success mean To Naomi Today?46:12- The Message Leslie Wants You To Leave With36:32 OutroMentions:WixWixanswersSalesForce service cloudZendeskTwilioSlackFiverrGetty ImagesViberDeloiteTerms:CXSLA’sGet In Touch With Naomi:Naomi’s Linkedin Tag us & follow:Facebook LinkedIn Instagram More about Akeel:Twitter LinkedIn SaaS PodcastsSaaS ConsultantHow To Value Your SaaS Company

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