In other words, why are you running for office? Summarize your campaign’s main message or narrative into a concise statement that explains why voters should support your campaign, organization or political party. The message should be short enough to not only tell a story, but also to be broken down and used as talking points that can be used by a candidate over and over again.So, what is a political campaign theme? For your messaging, it’s a summary of why you are seeking office.Sign up for our Online Political Campaign Tips to help you get a head start with your digital campaigning. View the post at https://www.onlinecandidate.com/articles/whats-your-campaign-theme 

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