Are seniors the new growth catalyst for e-commerce?

Round Table China
24/11/2023 24 min
Are seniors the new growth catalyst for e-commerce?

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Episode Synopsis

The increasing presence of senior consumers in the online world could reshape the ecommerce marketplace. How can we optimize the online shopping experience for the elderly to ensure that they can navigate it with ease? On the show: Heyang, Ding Heng & Josh Cotterill
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