Over 2200 new first stores open!

05/09/2025 29 min

Listen "Over 2200 new first stores open!"

Episode Synopsis

China's retail scene is electrified, with over 2,200 debut stores launching in just the first six months of 2025. So what's driving this brick-and-mortar boom? Hint: it's bigger than mere expansion. We unpack why brands are going all-in on flagship launches, how these stores energize local economies, and which players are positioned to win big. On the show: Steve, Niu Honglin & Yushan