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Listen "How Does Content Marketing Drive Revenue?"
Episode Synopsis
Shownotes(1:47) What are you obsessed with?(8:41) How does engagement affect revenue?(13:20) Reaching early-stage customers(17:12) Utilizing analytics (22:26) Wrap up(24:42) Rapid fireLinksBryan FittinLoren LewisQuotes“When it drives the bottom line, I mean, that is one of those things of, you have an insight into what your audience is looking for. And so, double down on that. Reproduce that again and again and again. Whether it was the guest, or you know, the image or graphic, or however it was created.” (9:06)“If you’re using your analytics to say, ‘Well, I got 57 likes on this comment,’ you’re not using your analytics well.” (18:13)
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