Personalization vs. Automation: which is the key to successful referrals? Spoiler alert -- it's not a versus thing at all. It's about finding the perfect balance between the two. In this episode, I'll explain how to achieve this balance and why it's crucial for building a referable business. If you're struggling to identify your existing referral sources, I've got you covered. I'll provide you with a template that will help you easily identify who has been referring you or has the potential to refer you, so be sure to listen in to find out how to get this free resource! Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/281

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