Listen "Standing Out in Business"
Episode Synopsis
Send us a textThere are currently 2.4 million. small businesses in Australia, not to mention the number of businesses we interact with online. That’s a very large pool that we’re all swimming around in. In that vast number of small businesses, how do you stand out?Standing out is often heard in the context of business coaches, niching, and strategy. However, there's a really valuable way that you can use your legal documents, combined with solid processes and systems, to stand out. I explain how your legal documents provide a great deal of power when it comes to standing out from the crowd and can act as an important point of difference between you and your competitors.There is also power in having solid, sustainable processes and systems in place. I explain how, when a potential client receives your proposal or quote with your terms and conditions that are branded with consistent language, their expectations are managed. Your offer and the next steps for the client to take are crystal clear. When you deliver in accordance with what you've outlined in your documents and offboard them effectively, the client has been through an amazing experience with your business. You have up-leveled the experience that a client would otherwise have in your business. That's how we build and grow sustainable, authentic businesses.When we don’t have these set up, things fall through the cracks. When we don't follow through, or when we don't follow up, we can lose a potential client and we lose a sale. But having proper processes and systems set up in your business, especially when they are set-and-forget, will set you apart.If you haven’t yet got your legal documents and systems and processes set up, I encourage you to look at these. You can use these to up-level your presence in the business space and deliver a stellar client experience.LINKS:Previous episodes mentioned:Ep 71 - What legal documents does my business need?Ep 20 - How Ts & Cs work with your business processes & systemsEp 6 - Website documentsConnect with Tracey: Get your copy of my Annual Legal Checklist hereWebsite:tmsolicitor.com.auInstagram:https://www.instagram.com/tmsolicitor/Book a Strategy Session with me here
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