Abstract: This article explores the topic of self-awareness, an important yet often misunderstood concept, through a conceptual and practical lens. After defining self-awareness as having an accurate perception of one's abilities, characteristics and behaviors, the article examines self-awareness development as occurring along a continuum from subjective to constructively-developmental understanding. Drawing from leadership, coaching, and psychological literature, key strategies for cultivating self-awareness are proposed, including 360-degree feedback, reflective journaling, developmental experiences, and transformative feedback. Examples demonstrate tangible organizational impacts like enhanced soft skills, decision-making, and business outcomes resulting from systematic self-awareness initiatives. While recognizing its nonlinear nature, the article advocates embracing self-awareness as an ongoing learning journey to develop wisdom and grace. Overall, the article aims to provide scholars and practitioners with a grounded perspective on conceptualizing and fostering authentic self-awareness.


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