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Listen "Find Product-Market Fit Before Scaling - Mark Roberge - Revenue Today - Episode # 032"
Episode Synopsis
This episode of Revenue Today features Mark Roberge, Managing Director at Stage 2 Capital. Today, he provides insights on when companies should scale and how fast based on product-market fit. Mark also discusses the definition of product-market fit that uses leading indicators like retention as the basis. TakeawaysScaling has less to do with revenue and customer lines and more to do with product-market fit.Use leading indicators like retention to determine if you have achieved product-market fit. Quote of the Show"When someone uses your product and then chooses to re-buy it, to renew or buy more from you if you're not in the subscription business... if any metric out there, I'd say that's product-market fit." - Mark Roberge Connect with Mark in the links below:LinkedIn: https://www.linkedin.com/in/markroberge/Website: https://www.stage2.capital/ Ways to tune in:Amazon MusicApple PodcastSpotifyGoogle PodcastYouTube: https://youtu.be/6KEho9RSaHs
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