In this episode of the RevOps Baddie, William Redick, the VP of Revenue Operations at Global Performance Group, joins us to discuss the importance of sales enablement and training in revenue operations.Redick explains how sales enablement and training help ensure that sales reps have the necessary resources and information to effectively sell products or services. He also emphasizes the need for a balance between standardized training and flexibility to accommodate the unique needs of individual sales reps.The importance of tracking the progress and engagement of sales reps in their training and development is also discussed. Redick shares a real-life scenario where sales enablement and training made a significant impact on closing a deal and increasing revenue.Additionally, Redick talks about prioritizing and allocating budgets for sales enablement and training initiatives, evaluating and measuring the ROI of these programs, and recommends tools and technologies that have helped in implementing sales enablement and training strategies.If you're looking to improve your sales enablement and training programs, tune in to this episode for some valuable insights and best practices.SummaryIntroduction to today’s episode.0:05Why is sales enablement and training important?2:24Marketing and sales need to be aligned.4:55Do you have any tech recommendations for millennials?6:58How do you balance standardized training with flexibility?9:17Quantitative metrics and qualitative metrics.15:02How to track progress and engagement of sales reps.17:51Managers need to be able to identify and identify opportunities.20:23Sales Enablement and Training.22:35Big successes and success stories.24:42

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