Greg Rattray is a revenue operations leader with experience of more than a decade spent in different roles across revenue operations, direct sales and also finance roles earlier in his career. This experience of both sides of the revenue engine has enabled him to build strategies and solutions which support those in the frontlines very well. In this Revenue Maverick session, Greg tells us about RevOps in a product led growth organization and how it is different from RevOps in a sales led growth organization. Greg also shares three metrics that in his opinion, are very important to track for a company that has a product led growth strategy.

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