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Listen "Cracking the Code: Using Analytics to Know Your Customer - with Celso Borges from PepsiCo"
Episode Synopsis
Exploring Direct-to-Consumer Dynamics
In this episode of the RETHINK Retail podcast, Top Retail Expert Yael Kochman and Global Retail Leader Celso Borges, VP & Head of e-Commerce Europe at PepsiCo discuss the evolution of direct-to-consumer (DTC) strategies.
Learn how DTC models transform customer interactions with data and analytics.
Key Highlights:
📊 Importance of Customer Data
🔍 Power of Analytics
🛒 Personalized Value Creation
"With the right focus on data and analytics, brands can create lasting relationships." - Celso Borges
Stay tuned to learn how DTC strategies are reshaping retail.
In this episode of the RETHINK Retail podcast, Top Retail Expert Yael Kochman and Global Retail Leader Celso Borges, VP & Head of e-Commerce Europe at PepsiCo discuss the evolution of direct-to-consumer (DTC) strategies.
Learn how DTC models transform customer interactions with data and analytics.
Key Highlights:
📊 Importance of Customer Data
🔍 Power of Analytics
🛒 Personalized Value Creation
"With the right focus on data and analytics, brands can create lasting relationships." - Celso Borges
Stay tuned to learn how DTC strategies are reshaping retail.
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