In this episode of 'What's in Store,' hosts Karly Iacono and Chris Ressa discuss the evolving landscape of retail, focusing on how legacy brands are adapting and expanding despite challenges. They explore geographic expansion strategies, innovative new concepts from established brands, and the entry of non-traditional companies into physical retail spaces. The conversation highlights the resilience of the retail sector and the various ways companies are leveraging brick-and-mortar locations to enhance growth and consumer engagement.The change in federal monetary policy can create both opportunities and competition.Legacy brands are still expanding, contrary to headlines about retail closings.Geographic expansion remains a key strategy for established brands.Events like the Olympics can serve as catalysts for brand growth.New concepts within legacy brands can capture additional market share.Ace Hardware's Elevate concept exemplifies local engagement in retail.Fresh Grocer is a new concept focusing on produce in suburban areas.Established companies like Netflix are entering physical retail with immersive experiences.Retail closings are a natural part of the industry's evolution.The durability of retail is evident in the various growth strategies being employed.00:00 Introduction 00:24 Excitement over federal monetary policy 01:44 Today's episode: legacy brands expanding 02:37 Geographic expansion strategies 03:48 Global events as catalysts for retail growth 08:35 New concepts within established brands 14:08 Established companies entering brick-and-mortar 14:22 Netflix's bold move into physical retail 17:50 The strategy behind Netflix's location choices 21:15 Wayfair's transition to physical stores 22:08 The future of non-retail businesses in physical spaces 24:54 Concluding thoughts on retail durability

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