Nobody would blame an acquirer or acquisition target for getting a bit of deal fever as you close in on an agreement.  Many more deals fall apart than actually get across the finish line.  Paul digs in to this topic with Ed as they discuss the acquisition he's currently working on.There are more updates on North Star and over 1,000 users giving feedback now.  If you're an e-commerce company it's a zero cost way to keep your key metrics front and center.Paul makes the assertion that any relationship where you agree 90% of the time is probably not a healthy one.  He also outlines where 90% of the work is actually done.Paul and Ed are both seeing examples where CAC (Customer Acquisition Cost) is skyrocketing.  Are Apple's new privacy settings causing a ripple effect?

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