Paul and Ed debate whether it makes more sense for a DTC company to handle logistics and shipping from one center or if a “micro-center” strategy might work better.  Here's a reference to the map Paul discusses.  Thanks to our listener Eric for the question.They also dig into the different models that Y Combinator and Tech Stars chose Paul also has an announcement about some changes coming up for him and his current venture.Lastly, Ed manages to weave his fascination with Costco into a discussion about making the customer the center of what DTC companies do.If you've got a comment or question for the show, you can e-mail us at [email protected].  You can find Paul online @paulsingh and Ed @pizzainmotion.

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